BUSINESS MANAGEMENT
ò STRATEGIC PLANNING
r Define business or project objectives, including timeline and costs
r Conduct a market study
r Outline a strategic plan for successful implementation of the objectives
Rate: $125 / hour
ò WORKFLOW DESIGN
r Design workflows for complex projects involving multiple contributors or vendors
r Implement project schedules with multiple stages and deliverables
r Provide project-management consulting and tools
Rate: $100 / hour
ò PROJECT MANAGEMENT
Administer the schedule attributed to a project:
r Keep in touch with the authors, contributors, or vendors
r Ensure unforeseen contigencies are addressed (vacations, family emergencies, and other absences)
r Update the schedule on a weekly, bi-weekly, or monthly basis based on the client’s preference
Rate: $65 / hour
ò PRODUCT EVALUATION: FOCUS GROUPS & REVIEWS
r Recruit focus group participants, up to 10 members per group, with contact list provided by the client; if only adoption reports are available, recruiting requires building a contact list
r Write and administer email correspondence with focus group participants, to include: initial invitation, participation confirmation with event details, and post-event thank-you note
r Prepare focus group presentation with materials provided by the client in the timeline specified at the onset of the project
r Conduct focus group, to include PowerPoint slides and videoclips if the videoclips are submitted by the client in the timeline specified at the onset of the project
r Produce an executive summary of the focus groups within a week from the last event
r Timeline typically is building contact list: 2-3 weeks; recruiting: 2-3 weeks; administering: 2-4 weeks; analyzing results: 1 week; with overlapping weeks
r Time spent typically is 1.75 hours per participant to build a contact list and 1.75 hours per participant to conduct the focus groups and analyze the results
r Same process and timeline for reviews; results include a cut-and-paste of the reviews and an executive summary
Rates: $3,000 for results from 25 participants
[indent] $3,600 for 30 participants
[indent] $5,625 for contact list and results from 25 participants
[indent] $6,650 for 30 participants
